7UP is a crisp, refreshing lemon-lime soft drink known for its clean, caffeine-free taste and uplifting personality. Since its creation in 1929, the brand has positioned itself as a fun, lighthearted alternative in the soda world - famous for its “Uncola” campaigns that celebrated individuality and originality. Over the decades, 7UP has embodied a spirit of refreshment, spontaneity, and good vibes, making it a timeless favorite across generations.